Friday, 21 February 2014

How To Get Free Traffic To Work For Your Website


There is a misconception in the Internet business circles that free web traffic does not earn you
returns. Well, nothing can be more wrong about web traffic than this. Many online businesses
started their operations on the web with free web traffic and have greatly benefited and continue
to do so even today when they can very well afford to generate voluminous traffic by paying for
it. But in case you are using free web traffic and still not making any money, then something is
definitely wrong and you need to look at it closely. Lets discuss why such free traffic works.
Although free, free web traffic can be highly targeted if your advertisements are placed in the
places that are closely related to your products and services. Lets consider two examples,
article marketing and free classifieds. Both the approaches allow the website owner to target
certain people.

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The targeted group is one that has the potential to become buyers of your
product and should be considered as good traffic. In case you are unable to convert traffic to
incremental sale then you are obviously not targeting your market correctly.
Traffic has the potential to generate sale and increase revenue. Let’s assume that you get a lot
of traffic to your website but it is not converted to sale of your product or service. Well, you still
have the option to offer something new that will catch the fancy of all visitors who visit your
website. Try and offer different things to your visitors and may be you will hit a jackpot.

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A great strategy that you could use is to offer all your visitors free gifts for a week and after a
week mention about your product. This will mean that the product you are offering the second
time around, you are offering it to someone with whom you already have a relationship. People
are more likely to trust you and buy your products this way. Even if they do not buy, you still
have a relationship going which could be cashed at a later date. This also ensures a better
conversion rate.

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In a nut shell free traffic does work as targeted traffic. You will have to use correct methods to
convert free traffic to increased sale. Quality article writing and classified ads is the right way.
Offering free gifts initially before offering the main product is the right approach to increase your
conversion rate and rake in the moolah. If you still are not convinced then try it out for a short
period and see if it works, only then go on and do it on a larger scale.

2 comments:

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  2. Hey There. I found your blog using msn. This is a very well written article. I’ll be sure to bookmark it and come back to read more of your useful info. Thanks for the post. I’ll definitely return.
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